Pacific Coast Lighting Blog

Enjoy cocktails, appetizers and great conversation with Dick Idol in our Las Vegas Showroom, Building C #1001, on Tuesday, July 29th from 2-4pm. Dick will take you on a personal tour of his lighting and coordinating accessories.

Dick Idol is nationally acclaimed in the art world as one of the most talented sculptors, painters and creators of wildlife art. His efforts as an artist, writer, editor, public speaker, and professional guide have made him an icon in the outdoor world. Combining natural materials, animal motifs and a fine attention to detail, these pieces achieve a fresh, comfortable look with instant appeal.

 To learn more about Dick Idol and his products, please visit www.dickidol.com and www.pacificcoastlighting.com/brands/dick-idol.page.

National Geographic released new designs at the Dallas Market. From the South America Collection, the popular release was the Bamboo Tinik Table Lamp. Featured in a dark bronze with gold finish and a glass nightlight in the base, this lamp caught the eye of many showroom visitors. The details on the lamp are from an antique 18th Century rosary necklace and a thorn cross, also known as 'tinik.' In addition, the intricate detailing on the glass nightlight is that of a bamboo tree.

From the Tropic Winds/West Indies Collection, we featured the Tropic Bamboo Table Lamp. This unique Indonesian inspired lamp has rattan weave detailing featured in a bamboo finish over a nightlight in the base.

Please take a look at the rest of the new National Geographic^TM Home Collection by Pacific Coast Lighting.

Kathy Ireland's new Surf's Up Collection is a fun-themed coastal retreat! The collection has various beach inspired designs, like a surf board table lamp or colorful beach chairs with an umbrella. So let the Surf's Up Collection transform your personal space into a blissful beach atmosphere.

Kathy Ireland has a complete line of coastal designs in the Aloha Style Guide^TM. Wouldn't you like to feel like you're relaxing on the beach in your own home? Whether you want seashell accents or tropical parrots, you can find any coastal or tropical design for your home.

Come and see Kathy's new designs in our Las Vegas Showroom in Building C #1001. Also, join Kathy Ireland and the team at PCL for a Ribbon Cutting Ceremony from 2-4pm on Monday, July 28th. We will have a hosted full bar and hor d'oeuvres, so join in on the fun! Kathy is scheduled from 2-3pm.

The Las Vegas Market is heating up with attendee’s due to the grand opening of the new Building C. Everyone has been anticipating the opening of the new building with 16 stories and more than 130,000 square feet on each floor. There will be over 500 companies exhibiting in Building C alone.

With only 5 weeks away we are very excited to prepare for this market. Are you planning to attend? If so, come and visit us! We are on the 10th floor right off the escalators so you can’t miss us.

Join Kathy Ireland and the team at PCL for a Ribbon Cutting Ceremony from 2-4pm on Monday, July 28th. We will have a hosted full bar and hors d’oeuvres, so join in on the fun! Kathy is scheduled from 2-3pm.

Please come back and join us for these other events:

*Tuesday, July 29th - Dick Idol Meet & Greet from 2-4pm.

*Wednesday, July 30th - National Geographic Home – Enjoy fine wines celebrating the regions that inspired our new collections from 2-4pm.

Come and visit our new showroom at the World Market Center in the brand new Building C 1001. We have a great location on the 10th floor right off the escalator so you can’t miss us. We are looking forward to this market and we hope to see you there!

As a follow up to our previous post announcing the Barbara Ireland Walk for the Cure, the event was a success, raising more than $45,000, 100% of which will go to cutting edge breast cancer clinical research. 

Congratulations to the many walkers, including Pacific Coast Lighting Assistant Brand Manager, Arpa Mananian (pictured with Kathy at the event)!!!!  Enjoy some pictures taken at the walk...

In these challenging economic times the key word in retail sales becomes VALUE.  The key question becomes:  What kind of VALUE can manufacturers offer retail customers that they can pass onto their consumers? 

Pacific Coast Lighting is addressing this challenge with a variety of promotionally priced 2, 3 & 4-Pack lamp sets at phenomenal price points. 

We offer all combinations of portable lamps packed in one box.  2-packs consist of either two matching table lamps or a table lamp and matching floor lamp.  3-packs consist of 2 table lamps with a matching floor lamp.  4-packs consist of a floor lamp, two matching table lamps and a swing-arm accent lamp. 

To check out our selection, go to the search bar on the PCL homepage and type in the word pack. 

At this June's Dallas International Lighting Market Pacific Coast Lighting will follow up their initial launch of a new line of hard-wire fixtures that debuted at the January Dallas Market, with several new groups and additional items to existing groups. 

These new families of coordinating hard-wire bath bars, sconces, ceiling flushmounts and pendants will be on display in the Pacific Coast Lighting Showroom located in the Dallas Trade Mart, Space #4301 June 19th -23rd. 

Coastal continues to be a strong trend in home decor as people desire to transform their living environments into restful retreats.

Some designs are more subtle in their coastal vibe, with various shades of blues and pinks being very popular right now. 

Other designs strongly incorporate elements of the coastal lifestyle, such as shells, coral, fish, boats, lighthouses and other coastal features. 

Pacific Coast Lighting has long been designing for the needs of coastal enthusiasts both through the Pacific Coast Lighting line and the Kathy Ireland Home by Pacific Coast Lighting Aloha Style Guide collections. 

Check out lighting that exudes relaxing color palletes to pieces that celebrate ocean life.

Green is definitely the hip color these days and most companies are eagerly searching for green solutions.  Nobody can argue that this is a very positive trend.  However, even the most earnest companies may come to find some validity in the words of good 'ole Kermit the Frog: "It's not easy being green." 

The trouble many companies are running into is eco-friendly solutions can be very cost prohibitive, which is particularly frustrating in a down economy.  For instance, offering FSC certified wood requires a lot of set-up work, risk and much money.  Same thing with going green in packing materials.  This of course greatly impacts the cost to the consumer. 

So the pivotal part of the equation becomes the value the consumer will place on the knowledge that their purchase supports the green initiative.  Once a customer takes a lamp out of the packaging, they are looking at the same lamp regardless of how much they have paid for it.  At what point does the price become greater than good will? 

Just how much extra money are people willing to spend to be eco-friendly?  Please let us know what you think. 

On December 19th, 2007 President Bush signed into law a new energy bill that contains legislation impacting the lighting industry.  Beginning in 2012, all new bulbs will have to use 25 percent to 30 percent less energy. 

Right now the only solution available for the current lamps in your home is retrofit flourescent bulbs that may or may not fit into your lamps correctly without altering the look.  Many lamps have 3-way sockets and the flourescents will only work on the highest setting and they will certainly not be dimmable. 

What other solutions will lamp manufactueres come up with?  What happens with current inventory if lamp designs and sockets must change?  Will consumers be forced to buy all new lighting to comply with the new law? 

What do you think?  How will the new law impact lighting design and consumer buying?

Although attendance appeared to be down at this past April High Point market, PCL was delighted to have a successful show.

Particularly noteworthy was the launch of our new brand, National Geographic Home. The feedback on the product was amazing and the showroom was buzzing.

Thank you to those of you who attended our launch party on Tuesday.  A good time was had by all.  Pictures will be posted shortly. 

If you weren't at market, or weren't able to make it to our showroom, take a look at our new High Point product releases.   

How was your High Point experience?  We'd love to hear what you thought. 

Can you believe the July Las Vegas Furniture market is only 12 weeks away? At PCL we are busy preparing our new showroom in the new Building C of the World Market Center, which I'm sure you know has its grand opening this July.

We have a great location - C#1001.  It's right off the escalator on the 10th floor so you can't miss us.  I'll be updating you with launch party news shortly. 

We hear that this market will be well attended due to the opening of the new building.  What do you think?  Will it be a good market?  Are you planning to attend?  Please let us know.

This Saturday, April 26th, enjoy a beautiful walk in scenic Santa Barbara, California and help in the fight against cancer at the same time by participating in the 8th Annual Barbara Ireland Walk for the Cure of Cancer. 

Barbara Ireland is Kathy Ireland's mom and this will be her eighth year putting together this amazing event.  

This 10 mile route begins at Chase Palm Park in Santa Barbara and runs along the beautiful Pacific Ocean.  Registration begins in the park at 7:00am. At 7:45 there is a Warm-up and Welcome and at 8:00 the 10 mile walkers begin. There is a shorter course walk available that begins at 8:30. 

The walk celebration, featuring entertainment and raffle prizes, will begin at about 11:00am. 

The registration fee is $50, 100% of which will benefit cancer research at the Cancer Center in Santa Barbara.  Your tax deductible entry fee will benefit women, men and families everywhere! 

Hope to see you there!   

Please visit us this High Point market in IHFC-M430 to see over 120 new introductions, including the launch of our new brand, National Geographic. 

Join us Tuesday from 11:30 a.m. to 3:00 p.m. for the National Geographic Launch Party with wine tasting, special gifts, live music, and more.

Join us each day of market for:

1.  A homecooked lunch served from 11:30 a.m. to 2:00 p.m.:  Monday - Baked Ziti, Tuesday - Fried Chicken, Wednesday - Turkey, Thursday - Fried Catfish, Friday - Enchiladas

2.  Live Music Tuesday, Wednesday & Thursday from 12:30 a.m. to 3:00 p.m.

3.  Coffee Bar each afternoon from 2:00 p.m. to 4:00 p.m.

4.  Cocktails and hor d'eurves 4:00 p.m. to close each night.